JavaScript Core -- What Makes JavaScript Tick

An introduction to the objects and their methods and properties of the JavaScript Core. We are looking at the real fundament of JavaScript-based applications, such as using arrays, doing math, analyze and manipulate strings (and using Regular Expressions), and working with date and time. This workshop is widely independent of the JavaScript implementations, but, because of its ease to access the Core, PDF will be used as interface.
Prerequisites:
Some understanding of programming; laptop with capability to access a private local network; Acrobat Professional (the trial version will do). The attendees will be able to transfer a folder with working examples and additional documentation. Laptops are available for rental, or you may bring your own.
Price for this all day session: $349.00. Back to Top.

Dreamweaver CS3 Essentials

This full-day session gets you up-and-running with Adobe Dreamweaver.  You’ll discover  essential skills for using Dreamweaver to plan, create, and upload your site. Course includes a copy of Dynamic Learning: Dreamweaver CS3, published by AGI and O’Reilly.  The session is led by one of the co-authors of this book. Attendees also receivea DVD including lesson files from the session and video tutorials.
Topics covered include:
• Cleaning Up HTML
• Defining a Site
• Moving Files
• Using Assets
• Creating New Pages
• Understanding Page Properties
• Adding and importing text
• Formatting Text
• Using Images and Animations
• Working with Hyperlinks Internal Links
• Image Maps
• JavaScript
• Introduction to Behaviors
• Building Tables
• Using Meta Tags
• Site Synchronization
• Using the Site Map
• Using the Link Checker
• Uploading Your Site
Price for this all day session: $349.00. Back to Top.

Flash CS3 Essentials

In this session you’ll master the basic skills necessary to get up and running with Flash, Adobe's industry-standard web animation and multimedia publishing software. You'll learn how to get creative with Flash's drawing tools and bring graphics to life on the stage through motion and shape tweens while incorporating images, video and audio to create total interactive experiences. Learn to optimize and publish your content for delivery on the web and CD/DVD-ROM.
This course is geared toward first-time or novice Flash users, and is ideal for digital and traditional designers looking to move further into the interactive realm. Course includes a copy of AGI's own Dynamic Learning: Flash CS3, published by AGI and O'Reilly. The session is led by one of the co-authors of the book.
Price for this all day session: $349.00. Back to Top.

Photoshop CS3 Tips & Tricks

This session covers essential capabilities and new features that help make you more productive with the latest version of Adobe Photoshop. You’ll get tips and tricks from expert authors and instructors.
Price for this all day session: $349.00. Back to Top.

Acrobat: A-Z

This session leads you through the many tools, techniques, and possibilities available within the current version of Acrobat. It also covers new features and capabilities added with the latest version.
Price for this all day session: $349.00. Back to Top.

InDesign CS3 Tips & Tricks

Master all that InDesign CS3 has to offer! Discover methods to create documents and gain valuable information so that you can work more effectively.
Find out about
• Improved Styles
• Quickly apply formatting to text and objects Importing
• Files Fitting frames
• Synchronizing Master pages
• Text wrap on master pages
• Photoshop transparency effects
• Customizable Interface
• Exporting HTML
• Improved Lists
• Text variables
• Applying blending modes to objects
• Tips and tricks and more!
Price for this all day session: $349.00. Back to Top.

Design Essentials for Non-Designers

Spend the morning gaining a new understanding and appreciation of typographic letterforms in this visual presentation featuring the evolution of typesetting, advice on typeface choices, alignment styles, font mixing, body copy, and lots of examples of this most seen and significant element in virtually every visual communication.
In the afternoon upgrade your design thinking and creative idea-generation in this visual presentation featuring lots of examples of attention- attracting and aesthetically-pleasing design as well as ways to come up with those all important concepts that separate the ho-hum from the extraordinary.
This all day session is critical for all creative and marketing professionals who are involved in print or web design.
Price for this all day session: $349.00. Back to Top.

Innovation in Action: Presented by Disney Institute

When most people hear the name “Walt Disney,” they think of Mickey Mouse, classic movies, and theme parks. What they often don’t think of, or even know about, are his many innovative ideas that eventually led to the creation of the Walt Disney World® Resort. From the first “talking” cartoon in 1928, to his bold vision of an Experimental Prototype Community of Tomorrow, Walt Disney always pushed the limits of technology.

Innovation in Action highlights Walt’s many accomplishments and takes you on an unforgettable journey where they see, firsthand, how Disney makes “magic”!

During this half-day behind-the-scenes adventure, your facilitators will share stories about the early days of Walt’s career and take you to a variety of locations for an up-close look at innovation, including:

Nursery and Tree Farm. Main Street, U.S.A. and the “Utilidor” System. You’ll journey beneath the Magic Kingdom® Park to visit support systems located in the “tunnel.”

Journey to places most Guests never get to see, for an incredible and entertaining experience you won’t soon forget.

Participants currently receive an exclusive Disney gift, must be at least 16 years old and carry government-issued photo identification. There is walking involved, so comfortable shoes are recommended and attire should be suitable for current weather conditions. Theme park admission is not included or required. Please notify us if you have any special needs. Actual locations and the order in which they are presented are subject to change.
Price for this half-day session: $249. Back to Top.

Keynote: The Creative Economy - Michael Eisner

Discover why companies that value thinking outside the box are best prepared to thrive in the coming years. You’ll discover the importance of generating fresh ideas while enhancing and protecting your brand. You’ll see how creativity makes a dramatic impact on the bottom line of your company. Back to Top.

Managed Published Workflows: Why, How and ROI

What are the benefits of using a workflow system to collaborate in a creative environment? Who has done it, how does it work, and what has been their ROI? This session looks at managed publishing workflows that automate the editorial and production process to free editorial and creative resources to focus on their core functions. Back to Top.

Personalized Publishing

Personalized publishing goes beyond simply adding the name of the recipient to a direct mail piece. Using rules, business intelligence, and technology you can create personalized marketing messages including text, graphics and messages. This session looks at options that make it possible to provide relevant marketing and sales content to customers and prospects, increase the ROI for direct mail and e-mail campaigns.
This session is valuable for agencies wanting to add value to their work, direct marketers looking to target specific messages to customers based upon business intelligence, or a printer wanting to increase the volume and profitability of your work. Back to Top.

Transforming  Ad Production Processes Using InDesign Server

If you create and producing advertisements, you’ll benefit from this session that explores ways to increase throughput and reduce costs using automated ad creation powered by InDesign Server.
You’ll discover how an automated advertising production makes it possible to implement self-serve advertising creation and submission programs. You’ll see how the benefits of automated ad production extend beyond internal process benefits and cost savings as this session explores streamlined proofing and approval processes along with the ability for ad buyers to directly create and submit display ads. Back to Top.

Digital Asset Management: Choosing the right solution - desktop, hosted, or server?

Your organization invests heavily if building creative content, but is it being effectively shared and repurposed? This session looks at the value offered by Digital Asset Management (DAM) and the evaluation criteria you should consider when exploring DAM solutions. Back to Top.

Building a Break-Through In-House Agency

More and more leading design-focused corporations are finding that building a better internal creative services “agency” is the ideal way to get control of the brand experience and to produce breakthrough work more efficiently and more consistently. So how do you get there?
This informative session describes how best in class organizations have gone about it—and how you can too. Specifically, you’ll learn how to: Establish a vision for your in house agency; “Sell” management on the benefits of in–house creative; Optimize your processes to enable greater efficiency; Inspire your in-house team to raise the bar and do better work; Utilize tools in measuring performance and success. Whether you’re thinking of creating an in house agency, or looking for tips to energize your present team by attracting better work, this session is for you! Back to Top.

Using Technology to manage your creative team

How do you make sure your team is fully productive? The needs of creative organizations are unique, and technologies to manage creative projects and teams continue to evolve. In this session, Chris Moody will discuss emerging technology trends that can help you run your team more efficiently and effectively. Chris will emphasize tips for implementing creative workflow, project management and digital asset management solutions. Back to Top.

Measuring Marketing Results: Streamlining and measuring marketing efforts

Marketing and creative organizations are increasingly being asked to document the ROI for marketing spending, and define how creative and marketing initiatives are aligned to business results. This session provides examples of how leading-edge companies are transforming their marketing departments to operate more efficiently, to improve the effectiveness of marketing initiatives and programs, and to better align and measure what marketing does against company objectives. Back to Top.

Delivering Better Content to your customers with Metadata.

Meta data - especially XMP which is used throughout the Adobe CS applications – remains a mystery to many creative and marketing managers. This session explores how taxonomies and other references can be used to streamline workflows, particularly in multichannel environments where content needs to be repurposed for delivery in print, on-line, or on-device. 
Discover why workflows that involve individuals manually entering data may not provide the greatest benefits, and explore options that allow metadata to link stories, articles, and images  together with artificial intelligence.
You’ll find out about methods used by major magazine publishers and international news organizations who seek better results from their web sites which rapidly produce large volumes of content. See how effective use of metadata and content delivery can deliver better page optimization for search engines, result in a higher number of site visits, and how linked content increases both page views and the length of visitors to your site. You’ll also see how it can provide for contextual advertising which can provide higher revenue and create robust user profiles based on click behavior. Back to Top.

Illustrator for Flash

This session explores how artwork created in Illustrator CS3 can be animated in Flash CS3. Although both Flash and Illustrator have used vector artwork for years, there are now built-in advantages for designers who use both programs. You will learn new workflow techniques that will make working with the two programs easier than ever. In addition to exploring Flash’s animation tools, you will discover how to share symbols and text between Illustrator and Flash. Back to Top.

Designing Web Content Using Flash

In this session, you will explore how Flash CS3 allows you to create animated content for the Web. Learn how designers use the basic toolset in Flash to create web banners, animated buttons and intro screens. Flash’s drawing tools, importing photoshop files, creating basic animation and exporting will all be covered. Back to Top.

Site Design Using Dreamweaver

Learn in this session how to make use of Dreamweaver CS3’s design tools. You will discover how to use Dreamweaver to organize basic websites, create and check links between web pages and how to integrate images from other applications such as Photoshop CS3. Discover the benefits of this new integration with Photoshop and how it can speed up development. Additionally, topics such as choosing pleasing color combinations for a web audience and how to choose an effective layout for your site will be covered. Back to Top.

Introduction to Adobe AIR

In this advanced session you’ll get an introduction to Adobe AIR, understand why and how it is used to build and deploy rich Internet applications (RIAs) for the desktop. You’ll find this session most valuable if you have existing web development skills such as HTML, AJAX, Flash or Flex. Back to Top.

Creating your first Instant Messager using Adobe AIR and WebORB .NET and Flash Media Server

So you may be curious in just building your own branded Instant Messenger or you are looking to create presence for your brand and users. Whatever the reason, building a desktop Instant messenger is the corner stone to creating presence, which many of us constantly participate in; popular ones include AOL, MSN, and Yahoo! just to name a few.
The Session will take you step by step in how to manage AIR windows and integrate Adobe technologies under a .NET platform to provide a common IM experience where you control the branding. Back to Top.

Choosing the right creative tools for Web design

When you’ve got a virtually unlimited set of creative tools from all types of vendors, what do you use for your projects?
This session takes a walk through a designer’s perspective on several real-life projects, including scoping the project, deciding what elements to include, and some of the choices made as a designer.
The session also looks at the mechanics of building the design using a variety of creative tools. Back to Top.

Creating Great Web Content with Microsoft Expression Web

See how Microsoft is creating tools that meet the Web publishing needs of creative and communications professionals. In this session you’ll gain an understanding of Expression Web and its sophisticated design features. You’ll see how you can benefit from specialized task panes and tool bars for precise visual control of page layout and formatting.  You’ll gain an understanding of how testing and revisions can be reduced by creating Web sites that work across all browsers, supporting combinations of HTML, XHTML, and CSS. You’ll also see how to take advantage of accessibility reporting against Section 508 and W3C standards. Back to Top.

Power CSS for Web Layouts and Design

If you’re not yet using the full power of CSS and XHTML, you’ll want to attend this session. You’ll gain an understanding of how CSS and XHTML can provide you with more flexibility, faster rendering, better accessibility, and even greater search engine optimization. This session then takes you into the ways to take advantage of CSS and XHTML for site construction and deployment. Back to Top.

Getting a Handle on the Pen tool: Photoshop, Flash, & Illustrator

You want to love the Pen tool, but it drives you crazy. In this session you discover the techniques that you can use to make anchor points and paths behave they way you want them to. This session covers using the Pen tool in Illustrator, Photoshop and Flash. Back to Top.

Designing for the Social Web

This session will explore how creative professionals can leverage the social web through interactive design, from web experiences to overall creative direction, from Flash to Flex and even HTML and mobile. Hewlett-Packard, Victoria’s Secret, and Nike – each is finding that a radical imperative has emerged: open up to consumer involvement in your brand. Dennis Bajec will review the challenges designers face in the new, networked world of web design, and discuss examples of the decisions that leading brands are making about how to engage their customers. Back to Top.

Flash - Advanced Design

This session covers more advanced design methods including movie clip-based architecture, library sharing, tips, tricks and optimization techniques.  In the second half of the course, students get up and running with sophisticated interactivity and dynamic content through an introduction to Flash's built-in programming language: ActionScript 3.0. Back to Top.

Flash CS3 - Migrating to Flash ActionScript 3.0

This course takes students through the changes that occur with Flash CS3 and the latest release of ActionScript, including dynamic content creation, class architecture, advanced media control and using XML. Back to Top.

Delivering High-Quality, Cross-Platform Content Securely with Silverlight

Learn more about Microsoft Silverlight and how it lets you deliver rich interactive content for the Web including video, animation, interactivity, and user interfaces. It provides a cross-platform experience that works on Macs and Windows, as well as with all major browsers.
This session will show you how media companies and corporate publishers are creating richer, more compelling Web experiences that include vector-based graphics, video, audio, text, animation, and overlays. Back to Top.

Flash Lite: Rich Mobile Media

This session provides an overview of the tools and processes involved with delivering high-quality animations, interfaces, games and applications designed specifically for mobile devices. You’ll gain an understanding of how Flash Lite can be used to quickly develop applications. You’ll learn mobile best practices for creating applications that run efficiently on lower-powered mobile devices. Back to Top.

Advanced Flash Professional: Tips & Tricks

In this session, users currently familiar with Flash will get the opportunity to expand their knowledge of the capabilities of Flash. You will learn how to take advantage of Flash CS3’s integration with the rest of the Creative Suite. Tips and techniques will cover speeding up your workflow with advanced motion tween techniques, better ways to organize symbols, instances and library assets, and optimizing your final flash files for modern web browsers and mobile devices. Back to Top.

Understanding XML Publishing with InDesign

"If you create content for distribution across multiple channels, such as print, on-line, or for distribution or archiving–this session will help you better understand the powerful capabilities of XML found in the Adobe Creative Suite 3 applications, especially InDesign CS3. This session also covers workflow considerations if you are considering using an XML based workflow. Back to Top.

Advanced XML usage with CS3

This session takes a more detailed look at workflows that benefit from using XML and more advanced capabilities for working with XML using InDesign, including generating valid XML from InDesign and using XML as the source for your InDesign documents. Back to Top.

What Color is My Cheese Doodle?

Why is it so hard to capture or scan a color and print it so they look the same?
Never mind why Britney wears that Pink wig, why is it so hard to reproduce color like that accurately? How to we capture and preserve the original color and coax our monitors and printers to agree on what that color is (or was?) This session will walk us through the process of capturing a scene, determining what a color "is" and then walking trough the steps to make it 'behave' and reproduce. Creating a reliable digital master PDF/X-1a (for commercial CMYK printing) and PDF/X-3 (for assuring that Dye sublimation banner reproduces that Pantone 150 colored graphic) will be demonstrated and discussed. Three-D glasses will be distributed (as the color presentation will be in 3-D!) Back to Top.

The New Color - How the changes with Pantone affect you

There is a new game in town using an old name. Pantone has always been a part of the design/printing community, but if you think you know all you need to know about it, you're in for a pleasant surprise. This is not the same Pantone System that you have used in the past. The Pantone Matching System has been totally revamped from top to bottom for digital imaging and is going to impact the design/print community in a major way.
In 2007, X-Rite acquired Gretag-Macbeth. That single acquisition consolidated the color management and color profile community. Later last year X-Rite acquired Pantone Systems, the recognized world leader in color specification. You won't believe how this unified effort is going to change your world.
Take control of your color images and their printing results in a way never before possible. Learn about it here and get a head start on the industry. Back to Top.

Creating images with impact using lenticular printing

This session covers how lenticular printing helps create creative communications with greater impact, including:
General thoughts about the lenticular printing and the latest progresses (content creation, production work flow tools, new printing methods, new wide format digital printing solutions and some innovative media for lenticular effects)
Why 3D? Get additional attention & break through consumers' indifference (some amazing facts about advertising in 3D reveled by recent studies)

•Lenticular applications: POP, outdoor, product packaging, vending machines, advertising products, stationery products, greeting cards, plastic cards, environmental design etc…

•Case studies of successful projects
Back to Top.

Maximizing Adobe Bridge

Find out why your CS3 workflow should be based upon Adobe Bridge. Use Bridge to access, view, manage, search, and apply metadata data, as well as to take advantage of batch tools. Adobe Bridge is faster and better than before. Learn in this session how you can take advantage of this incredible component of CS3. Back to Top.

Advanced Photoshop

Take Adobe Photoshop CS3 to the Max with this seminar-style session. Find out how to take advantage of non-destructive editing with layer masks, adjustment layers, clipping groups, and smart objects. Back to Top.

InDesign CS3: Taking it to the Max

If you’re a die-hard InDesign user, this session is for you. Adobe Certified Instructors and co-authors of Dynamic Learning: InDesign CS3 will take you through their favorite time saving tips and techniques to get the most out of InDesign. Whether you want to take object styles to the max, use advanced new features, address complex transparency, or work with variable data – this session will provide you with great time-saving information. Bring your questions - as the presenters have helped more than 100 magazine and book publishers transition more than 5,000 of their staff to InDesign, so they can help you take InDesign to the Max! Back to Top.

Improving Editorial Workflows with InDesign and InCopy

If multiple users collaborate on your projects: such as writers, editors, and designers–discover how InCopy can help improve your workflow and speed production. You’ll discover how this collaborative editorial workflow allows writers and designers to share work on the same layout, working concurrently to build final documents. Back to Top.

PDF Preflight and Fixups

Adobe Acrobat 8 Professional, the essential tool for working with Adobe PDF files, includes a completely revamped Preflight tool.  This session will describe the PDFX standards used for print workflows and show how PDF/X files are created in the Adobe Creative Suite 3 and Acrobat 8 Professional.  It will demonstrate how you can use the Preflight tool to not only analyze PDF files, but also apply fixups and file conversions. You will learn how to customize preflight profiles to your workflow and automate the process of handling PDF files with droplets and a PDF-JDF workflow.
 
Attendees will learn how to:
• Set up Acrobat preferences for preflighting
• Preflight PDF files
• Repair the most common PDF problems
• Add PitStop and QABOT plug-ins to your preflighting and repair arsenal
• Add bleeds to a PDF
• Deal with PDFs created from Microsoft Office products
• Repair “nightmare” PDF files
Back to Top.

3D Graphics for Packaging Design

Graphic and structural designers communicate their packaging ideas and designs most effectively in three dimensions. Adobe Acrobat, Adobe Illustrator, and Adobe Acrobat 3D makes it possible for them to create and share their designs, product demonstrations, and product manufacturing information with clients, partners, colleagues, and other reviewers without each of those parties having to purchase and install expensive CAD software or specialized viewers. Learn more about the Adobe and partner tools that will help create an engaging experience in 3D. Back to Top.

Graphic Secrets for Creative Pros: Photoshop CS3 and beyond!

In this session you'll glean many timesaving tips for creating really tough
selections and learn fast ways to create today's most popular photo effects
like silhouettes, partial color, duotones, gorgeous grayscales,
creative photo frames, edges, and more. We'll also take a look at the four
secrets of great graphic design that will ensure your layouts always look
their very best. Back to Top.

Design Essentials for Non-Designers

Gain a new understanding and appreciation of typographic letterforms in this visual presentation featuring the evolution of typesetting, advice on typeface choices, alignment styles, font mixing, body copy, and lots of examples of this most seen and significant element in virtually every visual communication. Back to Top.

The Power and Beauty of Type

This session can be a primer for creative professionals who do not have a formal design background, or a refresher for those who do. Gain a new understanding and appreciation of typographic letterforms in this visual presentation featuring the evolution of typesetting, advice on typeface choices, alignment styles, font mixing, body copy, and lots of examples of this most seen and significant element in virtually every visual communication. Back to Top.

Photoshop CS3 Tips & Tricks

This session covers essential capabilities and new features that help make you more productive with the latest version of Adobe Photoshop. You’ll get tips and tricks from expert authors and instructors. Back to Top.

QuarkXPress 7: New Features, Tips, and Tricks

While there’s lots of talk about InDesign, more people continue to use QuarkXPress for creative design and page layout than any other software. Now QuarkXPress 7 adds more than 150 new features. In this session you’ll get an understanding of the critical new features, including transparency controls, composition zones. The session also looks at changes to the user interface and new design tools Back to Top.

10 Years of Smart PDF

It is almost to the day 10 years ago that the release of the Acrobat 
3.02 forms plug-in opened a totally new and exciting dimension to 
Acrobat and PDF with the introduction of Acrobat JavaScript. This 
presentation looks back to the beginning and shows then, and still 
now, leading edge examples of what can be done with Acrobat and PDF. 
It will discuss what has been achieved, and what is still missing. Back to Top.

Acrobat Accessibility: Making your PDFs comply with section 508

Creating accessible PDF is no accident. It's the product of a deliberate process. Accessible PDF remains poorly understood, even as assistive technology, mobile devices and PDF files proliferate. This session takes the mystery out of accessible PDF files, allowing you to make your documents available to a much larger audience.
Key Takeaways:
- Why accessible PDF matters
- How PDF accessibility works
- Considerations in Layout and Authoring
- Section 508 and Acrobat 8's "Checker"
- Tagging and Validation
Back to Top.

Extending the power of PDF with LiveCycle Reader Extensions

Discover how to make the free Adobe Reader to do more. Learn how reader extensions can extend the workflow of PDF forms beyond the enterprise and allow users to work offline.
Topics Covered:
- Detailed explanations of the different features activated by Reader Extensions.
- Enabling Reader Extensions in Adobe Acrobat Professional for small-scale usage.
- Licensing Full Reader Extensions for large-scale deployments.
- Discussion about backward compatibility of Reader Extensions.
- Demonstration of pen-based digital signatures in the free Adobe Reader.
Back to Top.

Comment watashi-wa make mio Dokument multilingual -- or, One language is not enough

Living in a global environment also means that more than one language 
is needed with and around our documents and forms. We are looking at 
strategies and techniques to make sure that our documents and forms 
will still be usable outside of our borders. The focus is on PDF, but  
other technologies will be discussed as well. Back to Top.

Creating PDF Forms Using LiveCyle Designer

In this session, you'll discover how to expand your use of PDF to include interactive PDF forms for collecting and capturing data while maintaining the look and feel of original paper documents. This session explores the tools available within Acrobat and Adobe LiveCycle Designer for establishing form fields, radio buttons, and menus. Additionally, you'll discover methods for creating effective form design and tips for more easily handling large form design projects involving repetitive fields, and how to establish validation and submission options for PDF forms. Back to Top.

Improving Document Review and Approval Processes with Acrobat

In this session, you will learn how to set up, manage, and use a Shared Review with internal and external customers. Because you can enable the review for people who use the free Reader, you extend this tool to just about anyone in your workflow. You will discover how to configure a comment repository using iDisk, WebDAV, or a network folder. You'll also learn review best practices and techniques for getting the most out of an electronic review. Back to Top.

Secure Document Distribution with PDF

This session explores the security options available for use within PDF files. This includes discussion of password security, self-sign security, and rights-enablement, along with a discussion of server-based real-time security options that allow for control and management of files, even after they have been distributed. Back to Top.

Creating Rich Media PDF Documents

An introduction to the world of interactive "Rich Media" PDF eBooks, eBrochures and Magazines. View samples of PDF documents that open full screen, and contain embedded Flash, video, virtual reality tours, music, interactive forms, and even advertising linked to shopping carts for online merchandise ordering. You'll gain an understanding of both interactive design techniques and the tools used to build these dynamic PDF documents on the desktop and then deliver them via a web server. Back to Top.

PDF File Format In-Depth

If you wear a propeller-hat (even secretly), this technical session gets under-the-hood of the PDF file format with a leading PDF developer. You’ll explore the structure and functionality of the PDF file format, gaining a better understanding of all that is and can be included within a PDF. Back to Top.

Using Mashup Forms to Solve Immediate Data Collection Needs

Tech savvy managers want to implement solutions without waiting for IT. Learn how forms can be used in Mashups to solve everyday workflow problems.

Topics covered include:
• Discussion about the rise of situational applications (Mashups).
• Explanation of what a Mashupform is and how they will impact organizations.
• See examples of PDF forms mashed into real world solutions.
• Demonstration of an Adobe AIR based form mashup tool for offline HTM forms.
• Demonstration of a MS Access PDF mashup tool that you can take home and use.
• Demonstration of a service to securely collect data from mashed forms. Back to Top.

PDF Standards: News from the world of ISO

PDF has just become an ISO Draft International Standard (ISO 32000). Is Adobe really prepared to give up control over the PDF format, or will Adobe still threaten companies that seek to offer PDF  creation tools that could diminish Adobe’s sales?
This session takes you inside the ISO standards meeting and gives you an insider’s perspective on the move to develop PDF standards for prepress. Back to Top.

Getting Beyond the Form -- Acrobat Forms and Data

(Acrobat) forms are always part of or carrying a process, which means that data has to be transferred in and out of the form. We look at the various mechanisms available to do this, considering the connectivity options we have available. We look in particular at importing and exporting data, building a database within the form itself, and submitting data to back-end processes. Back to Top.

More Than Just Data -- the Secret Life of FDF

The FDF (Form Data Format) has been around for a very long time, and it is mainly used to transfer data between an outside process and the document (which is usually a form). There are, however, additional capabilities in the FDF, which make it to a very powerful tool to work with PDF documents. After an overview over the format, based on the specification, we look at practical applications beyond simple data transfer.
Who should attend this session:
Content developers, Form developers, Form managers, Document managers, anyone having to maintain PDF documents. Back to Top.

Understanding Adobe LiveCycle Server

In this session you’ll gain an understanding of Adobe LiveCycle software and how it can be used to take electronic forms and add process management, security, and even document creation. You’ll see how it can help you control documents, create forms processes that reduce paperwork, accelerate decision-making, and address regulatory compliance concerns. Back to Top.

Application Development with Acrobat

Acrobat and PDF is one of the most cost-effective tools to create lightweight applications and prototypes. The unique combination of presentation control (provided by any external design software), interactivity (provided by form fields), and logic (provided by the JavaScript programming language) allow to create functioning prototypes within very short time. This workshops explains the fundamentals needed for getting started to create applications in PDF.

Who should attend this session:
Designers and content developers
Back to Top.

Disney by Design (half-day)

Discover the techniques and “tricks of the trade” used by Disney artists, designers, and landscapers to turn resorts, theme parks, and office buildings at Walt Disney World® Resort into masterpieces of illusion. This three-hour adventure makes you privy to the inside story of how Disney uses architecture, color, landscaping, furnishings, and an acute attention to detail to evoke a variety of themes.

Traveling across the property, you will visit several Disney locations for a close-up look at “architheming.”

Team Disney: See how Eastern architecture and the culture of Disney come together to form an efficient work space.

Walt Disney World® Casting: Learn how the design and décor of the building helps convey the corporate culture.

Epcot: Step behind the scenes to see how Disney recreates the international landmarks and landscapes of World Showcase.

Disney’s Wilderness Lodge: Experience how nine elements of design can transform an ordinary hotel into a world of fantasy.

Central Shops: Explore the world of the “can do” builders of the Disney “magic.”

Participants currently receive an exclusive Disney gift, must be at least 16 years old and carry government-issued photo identification (driver’s license, etc.). There is walking involved, so comfortable shoes are recommended, and attire should be suitable for current weather conditions. Theme park admission is not included or required. Please notify us if you have any special needs. Actual locations and the order in which they are presented are subject to change.
Fee for this half-day session: $249. Back to Top.

Advanced Photoshop CS3

Take Adobe Photoshop CS3 to the Max with this seminar-style session. Find out how to take advantage of non-destructive editing with layer masks, adjustment layers, clipping groups, and smart objects. This is a full-day session and is led by Jennifer Smith.
Fee: $349. Back to Top.

Flash CS3: ActionScript

This workshop shows you how to create dynamically generated event-driven animation and interactive games with Flash and fundamental programming techniques. It begins by introducing core concepts, including instance names, variables, functions, properties, and methods. You’ll also explore conditions, loops, event handling, and animating with ActionScript. This session assumes you have a fundamental understanding of Flash design, but no prior ActionScript experience is necessary. This full-day seminar-style session is led by Flash Expert Fred Gerantabee, the lead author of the Flash CS3 Digital Classroom and an Adobe Certified Expert in both Flash and Flash Lite.
Fee: $349. Back to Top.

InDesign CS3 Advanced Capabilities

If you want to take InDesign to the next level, this session is for you. It explores advanced use of styles, using data-driven layouts, enhanced transparency capabilities, version management, working with long documents, mastering tools, and countless tips and tricks. This is a full-day session and is led by Chad Chelius, an Adobe Certified Expert and contributing author to the Adobe InDesign CS3 Digital Classroom.
Fee: $349. Back to Top.

Creating Rich Interactive PDFs

Discover how to create interactive "Rich Media" interactive PDF eBooks, eBrochures and Digital Music Booklets that open full screen, and contain Flash, video, virtual reality tours, music, interactive forms and even advertising linked to shopping carts for online merchandise ordering. You will gain an understanding of both interactive design techniques, Javascript to control the document, the tools and "tricks of the trade" that are used to build these dynamic PDF documents on your desktop and on a web server "on the fly" using server-side PDF applications . Presented by multimedia PDF author and expert Bob Connolly. Bob will demonstrate the process by "demystifying" several case studies from his recently released book Dynamic Media - Music, Video, Animation and the Web in Adobe PDF. This is a full-day session and is led by Bob Connolly and Jason Lee of pdfPictures.com.
Fee: $349. Back to Top.

Creating PDF Forms (Hands-on)

In this full-day Hands-on session, you'll discover how to expand your use of PDF to include interactive PDF forms for collecting and capturing data while maintaining the look and feel of original paper documents. This session explores the tools available within Acrobat and Adobe LiveCycle Designer for establishing form fields, radio buttons, and menus. Additionally, you'll discover methods for creating effective form design and tips for more easily handling large form design projects involving repetitive fields, and how to establish validation and submission options for PDF forms. This is a full-day session presented by Adobe Certified forms expert Eric Rowse, who holds certifications in both Adobe Acrobat and Adobe Live Cycle.
Fee: $495. Back to Top.